
Wear the Wild. Protect the Coast.
Step inside our lifestyle store and discover a collection of ethically made, ocean-inspired apparel designed to reflect the wild beauty of South Devon’s coastline. From soft organic cotton tees to cosy hoodies and thoughtful accessories, each item supports real-world marine conservation and community-led projects.
Every purchase helps fund research, education, and the protection of our local wildlife and habitats. When you wear The Cove, you wear your values and become part of something bigger than fashion.
Together, let’s tread lighter, give back, and make waves for change.
Our Organic Apparel
Soft. Sustainable. Locally printed.
Each of our Cove-branded tees, long sleeves, and hoodies is made from premium organic cotton and printed right here in Torbay. Designed with comfort and conscience in mind, these pieces carry the spirit of the sea and support the work we do beyond the shop.



A Seal Pup Story - A True Tale from Brixham’s Coast
We’re delighted to introduce A Seal Pup Story, our brand new children’s book inspired by the true story of Brixham seal pup Pumpkin.
This gentle, beautifully told tale follows Pumpkin’s first days by the sea and is designed to spark curiosity, care, and connection with marine life. Perfect for bedtime reading, the book helps young readers understand the importance of protecting our coastline and the wildlife that calls it home.








